We rebuild small-business websites so they convert.

Wizerd is three people in Melbourne. We rebuild small-business websites that are already trading and already losing the visitor at the moment they decide. We start with what your site is measurably doing now, change the handful of things that move that number, and measure it again ninety days later. There is no retainer you cannot leave, no strategy deck before a single page is drawn, and no part of the work handed to somebody you have never spoken to. On launch day you get the files, the accounts and the passwords, and a plain note on what we changed and why.

Who does the work

Three founders. No account manager between you and the work, no junior learning on your budget, and nobody whose whole job is telling the others what to do. The person who answers your first email is one of the people who draws the pages and writes the code.

  1. Nadil, co-founder, portrait in a cafe

    Nadil

    Co-founder · design and front-end

    I draw the site. Not a homepage picture for someone else to interpret, the actual argument: order, type, and every state a page can be in.

    I’m finishing a Bachelor of Electrical Engineering, and it shows up as a habit. Before I design anything, I read what the current site is doing and work out where people leave. Usually the answer is boring and fixable, and knowing that early keeps a rebuild to six weeks instead of six months.

    I build the front-end myself too, so nothing gets designed that can’t be shipped. If a layout costs a second of load time, it doesn’t survive the drawing. CAD and technical drawing taught me the discipline, working fast under pressure taught me the pace.

  2. Pravin, co-founder, portrait

    Pravin

    Co-founder · speed, SEO, handover

    I don’t build slow sites that rank, pretty sites that don’t convert, or launches with no plan for after. I build all three at once: speed, SEO, and the handover that means you don’t need me forever.

    Static-first builds, a performance budget agreed before the first line is written, and SEO baked into the architecture from the first sitemap, not bolted on at the end. I track the numbers before and after, written up in a page you can read without me on the call.

    Fast site. Ranking site. Yours to keep. Pick all three. I already did.

  3. Shaq, co-founder, portrait in an armchair under warm light

    Shaq

    Co-founder · design, code, revenue

    I don’t do pretty-but-broken, clever-but-unsellable, or big-idea-no-delivery. I do all three at once: design, code, and the numbers behind them.

    I’ve shipped production software, run the operations of a multi-site business, and built the reporting that proves whether any of it actually worked. So when I optimise your site, I’m not guessing. I’m checking if it moves revenue, then building it myself until it does.

    Design that looks good. Code that holds up. Numbers that go up. Pick all three. I already did.

Whether we are for you

What size business do you take on?
Small ones. One to twenty people, usually owner-operated, usually already trading. If you have an internal marketing team, we are probably the wrong shop.
Who will I actually be dealing with?
Nadil, Pravin and Shaq. There is nobody else. The person who answers your first email is one of the three who designs the pages and writes the code.
Do you ever say no to work?
Often. If your site is not the reason the numbers are flat, we will tell you that on the first call and not send a quote.
Do you work with businesses outside Melbourne?
Yes. Roughly half our work is interstate. The whole job runs on calls and shared links, and the only thing we lose is the coffee.
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